Working at Publicis Groupe as a Design Trainee

During my time as a trainee at Publicis Groupe, I worked under an art director for the Samsung division, creating social media posts for Samsung’s Facebook and Instagram pages. My team was in charge of launching and promoting the Samsung S25 FE model. We created material from static images to motion graphics, and even planned a promotional event for the new phone model. My responsibilities were to design the static posts and design and plan the flow of motion graphic videos for the motion designers.

From this experience, I learned to design under tight deadlines, communicate and express design choices in both English and Vietnamese, and learned how to uphold the global brand standards of a large company in my designs.

2024-2025

Social Media Design

Client: Samsung

Program: Adobe Photoshop

Samsung S25 Series Motion Graphic

Displayed at multiple malls across Ho Chi Minh City

Samsung S25 FE Motion Graphic Series

Motion graphic series designed for Samsung’s collaboration with 2 Vietnamese singers, Trọng Hiếu and buitruonglinh, advertising features of the newly released Samsung S25 FE

Samsung Static Social Media Posts

Facebook assets for Samsung Wallet, S25 FE, and Bespoke AI Washer and Dryer